Talking Coffins with JC Atkinson 0

There’s a lot more to the coffin industry than you may think. It’s why we caught up with Chris Taylor, sales manager for the North and Scotland at JC Atkinson – one of the leading coffin manufacturers in the UK – to find out more.

As a family run business with many years of experience, they manufacture an incredibly large and diverse range of coffins and were voted the ‘Best Green Company’ in The Times newspaper’s 2008 business polls. We spoke to Chris at the National Funeral Exhibition about the state of the industry and on what the future has in store for coffin manufacturers.

JC Atkinson

How long has JC Atkinson been in business for?

We have been around for about 80 years now and were originally founded by our managing director’s father and grandfather. Initially, we started with very traditional British made coffins, but over the last 25 years we’ve started to give people more choice.

How important is it to give people the choice to have things the way they want?

Funerals are fundamentally a very personal life event, and becoming more so. I think people forget that coffins are not for the deceased but actually more for their loved ones so that they can remember them in a certain way. These days I think people have realised that a coffin is much more than just a wooden box, so they have become a lot more interested in picture coffins, environmentally friendly alternatives and hand-crafted urns.

I can see a huge range of different coffins here on your stand. How popular is wicker compared to printed, compared to traditional wood?

Wicker coffins still make up a very small percentage of the total bought, but are becoming more popular as people become more interested in the environmentally friendly choice. Picture coffins have really grown in popularity – whereas a couple of years ago they made up just 1% of sales, now it’s more like 5%. The traditional wood coffin continues to be the most popular by a long way though. Cardboard coffins are not that popular. People expect them to be a frugal option but they’re just not – they cost about the same as an entry level wooden coffin.

Why is cardboard so expensive?

It’s to do with how they have to treat the cardboard for cremation, which accounts for the vast majority of funerals these days in the UK. The coffin needs to burn at a certain temperature for a certain duration for the cremation to be successful.

What are the most popular types of patterns that people go for on the picture coffin?

There really is no rule of thumb when it comes to what you can get on it. A lot of people will design their own, others send us images to incorporate into the coffin’s design, or they’ll give us some information about their loved one’s personal interests and we’ll design the coffin around that. People who go for printed or picture coffins are generally looking for some personality – so you get as many different coffin designs as you get people!

Phil Irons Urn by JC Atkinson coffins

Do you see wicker coffins becoming more popular over the coming years?

Definitely. Wicker, bamboo, sea grass – anything like that will gain momentum, especially as they’re all fair-trade products. We use a company called Oasis and they grow a lot of their products themselves, so if you speak to them about a coffin they can tell you exactly which piece came from where. The range of eco coffins we source are actually one of the few genuine fair-trade products out there. From the wage paid to the crop farmers and harvesters, to the farming techniques used right through to the delivery, these are beautiful, ethical products.

As you mentioned, something like 70-80% of people are cremated these days. Has that broadened the range of products you stock?

Yes, definitely. We sell these gorgeous Phil Irons urns. They’re pieces of art; they’re all handmade over months, and they are the kind of thing that people will keep on display in their homes. We also recently branched out into pressing cremation ashes into vinyl.

Phil Irons Urn

Is there a lot of competition for you doing ash vinyl?

No, not at all. In the UK, we are the only company that can manufacture the product. Another company, And Vinyly, own the rights in Europe, but we are the sole distributor in the UK. I think it’s a nice way to hold something of that person, particularly if they left behind voice recordings, or were into their music.

What other ash memorial products do you do?

We do a lot of keepsakes including jewellery and pendants, which contain a few grains of ash and can be a comfort to people. We’ve also just begun offering a Bonsai tree, which has a few grains of ash in the bottom to help it grow. There’s so much you can do with ashes these days.

It seems there is a growing interest in doing things differently in the funeral industry and that certainly seems to have spread to the coffin and keepsake world.

More so than ever before it is all about that personal touch, and that’s why we offer such a large selection of products. Our sales brochure is now around 200 pages, and every year we are trying new things and looking at new alternatives to try and find what people want. For instance, we have just begun manufacturing printed interiors, which means you can get things printed onto the cotton quilts or pillows that go into coffins.

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Behind the Scenes at Scattering Ashes 0

The team from Scattering Ashes hold up a mini Viking funeral boat.

With cremations now accounting for an impressive 76% of all funerals in the UK, more and more families are looking for creative – or even spectacular – things to do with their loved one’s ashes.

That’s where Scattering Ashes come in. Founded in 2009 by Richard Martin, this incredibly comprehensive site aims to help its visitors find the perfect way to say goodbye, whether that be a peaceful seaside scattering or going out with a bang in an ambitious firework display.

This month, we caught up with Richard to talk about scattering techniques, Viking funerals – and why you don’t want to leave ashes at Jane Austen’s house.

Hi Richard! Thanks for the interview. How did Scattering Ashes come to be?

Ashes being scattered from a vintage wartime Tiger Moth
Richard and the team can help you scatter ashes from a vintage wartime Tiger Moth plane, among other things.

I worked for the Environment Agency and DEFRA for many years, and it was looking like it might be time to change career. So, I thought, ‘What would I like to do?’

I’d scattered my dad’s ashes years before, and felt that we were left a bit at sea because the funeral directors didn’t have any information. We scattered his ashes at his golf course, and we weren’t made to feel very welcome when we went there –  and we certainly weren’t made to feel welcome when we wanted to go back. It all just felt a bit unsatisfactory.

So, I had the idea that perhaps I could help people by providing information about scattering ashes, because there was nothing out there online. I started blogging and then the business grew from there.

A Viking Longboat urn from Scattering Ashes
The Viking longboat urn from Scattering Ashes actually floats.

What’s your favourite scattering method on the site at the moment?

One thing that seems to have hit a chord with people is the Viking boat.

We do an almost metre-long Viking boat that holds a full set of ashes. You can set it afloat, set it on fire, and it goes up in a blaze of glory. We’ve tested them, and they’re pretty cool, I have to say. When we’ve seen them set sail, they’ve looked amazing! I quite like the fireworks too.



Why do you think people are looking for more exciting things to do with ashes now?

I think society has become more accepting of death. I also think that the old religious practices don’t suit as many people these days – maybe you don’t necessarily want a vicar speaking at your funeral because he never really knew you, and you’re not religious in the first place. And more people are thinking, ‘Well, actually, I don’t want that sort of faux-Victoriana, I want a bit more of a celebratory approach to my life’.

Ashes are scattered directly into someone's face in this scene from The Big Lebowski.
That scene from The Big Lebowski.

You run courses on scattering ashes for funeral directors. Do you have any top tips for a successful scattering?

Mind the wind is my main one.

There’s that scene in The Big Lebowski.

Exactly. Another is to be safe: a chap died last year scattering ashes after he got washed off shore in Cornwall, and the year before that a couple died in Spain doing it, and the year before that a lady fell off a cliff doing it in Ireland. Don’t go to these extreme places, because you’re putting yourself in danger.

A biodegradable water urn shaped like a turtle
This floating turtle urn from Scattering Ashes is completely biodegradable.

The third thing is probably to be aware of the amount of ashes. People tend to think it’s going to be light. In movies, like The Big Lebowski for example, there’s literally a few handfuls. But in reality, there’s something like six pounds of ashes.

So, people often end up scattering for quite a while, then they upend the urn and get this little conical pile of ashes, and it looks odd. Then they realise, ‘Oh god, we’ve got nothing to move it around with,’ and they’re using their feet, and then they go, ‘This is undignified.’

But with a bit of thought, you can make it quite a poignant, memorable ceremony, which is what we try to educate people about.

You keep a (really very comprehensive) record of places that allow scattering – do people often say no?

More and more often, now. When we first started a lot of football clubs were saying yes, and now many say no. Some are trying to cater for it with memorial gardens instead: they realise the demand, but they don’t want it impacting the pitch.

The more people scatter ashes in one place, the more troublesome they find it?

Jane Austen's house in Chawton
Jane Austen’s house in Chawton, where visitors have been asked to stop secretly scattering ashes. Image by Joaotg, courtesy of Wikimedia Commons.

Absolutely. Two particular places come to mind. One is the top of Ben Nevis: a lot of Scots will have their ashes scattered at the top of Ben Nevis. The ecosystem up there is relatively fragile – mosses and lichens. It might look barren, but it’s not.

Ashes are rich in calcium and phosphorus, so when you put a lot of ashes there, you’re changing the ecology of the place. So, the Mountaineering Council of Scotland has asked people to stop scattering at the summit.

They had to put a press release out for Jane Austen’s house because people were sneaking over the wall at night and upending the urns on the weekend. The gardener might come back on Monday morning and find three piles of ashes that had been dumped, and of course, a rose bed can only take so much.

A panoramic view from Ben Nevis, where people are no longer supposed to scatter ashes.
The view from Ben Nevis. Image by Leo Hoogendijk courtesy of Wikimedia Commons

You won Best Bereavement Resource at the Good Funeral Awards in 2015 – what’s your secret?

Honesty, really. I try not to be partisan, and to look at both sides and just use the facts. I don’t have any particular drum to beat about this; I think people should have the right to choose what they do with ashes, as long as it doesn’t impact others. Also, it’s pretty comprehensive: I’ve phoned up and emailed virtually everyone. There must be getting on to 800 posts on there now.

Impressive! And what’s next for Scattering Ashes?

We’re offering training courses for funeral directors and crematoria staff and celebrants, which is new. We’ll also be increasing our trade offer, putting wholesale options on the site. And we now have a sister site here called My Pet’s Ashes, which offers similar services for pet owners, because they’re part of the family too.

If you’d like to find out more about Scattering Ashes, head on over to the site at www.scattering-ashes.co.uk. And if you have your own ash scattering story to tell, we’d love to hear it! Share your thoughts in the comment box below.

Meet the Maker: Cremation Glass Jewellery 1

Glassmaker Kenny Scott of Ash Glass Design.

Pendant with flecks and swirls in the glass made from the ashes of someone who has died

What do you see when you look at this pendant? To the untrained eye, it might look like … a pendant. But to those in the know, it’s something unusual, and completely unique: those flecks and swirls in the glass are made from the ashes of someone who has died.

In fact, the necklace is just one item in a range of mourning jewellery and sculpture created by glassmaker Kenny Scott and his team at Ash Glass Design. Based in the picturesque village of Clovenfords in the Scottish Borders, Kenny and co. craft bespoke cremation glass jewellery for families who want a subtle way to carry their loved one’s ashes with them.

So, how does one become a cremation glassmaker, exactly, and how is cremation glass actually made? To find out more about this relatively new answer to the question of what to do with ashes, we had a chat with Kenny …

 

How did Ash Glass Design get started?

Kenny Scott and his team at Ash Glass DesignKenny began his career at the tender age of 16, leaving school to take on a five-year apprenticeship in making glass from scratch. 20 years later, he was creating glasswork for museums and clients when he received an unusual request:

“One of my friends who’s a funeral director approached me and asked if I would make a memorial pendant for someone using ashes”, Kenny told Beyond. While at first Kenny wasn’t sure (he describes it as “a wee bit of a Marmite moment”) the family was so pleased with the result that he immediately realised that he wanted to do it again.

“After I made the pendant and met the family, it was the best feeling I’ve ever had when making something for someone”, Kenny explained. “They were so happy, and it’s such a precious thing that you’re making for them, that I thought, ‘Oh, I really like doing this.’

“Basically, that was it: I put a wee range together, and from there it’s kind of grown. I love doing it.”

“Nobody would know what it was other than them, and I think that’s the beauty of it.”

Why do people like cremation jewellery?

CreAsh Glass Design's cremation glass mourning ringmation jewellery isn’t for everyone ­– but while some find the concept morbid, others like the idea of keeping a loved one close in a subtle way. “I speak to all the customers, and I think for them the nicest thing is the fact that they can have their loved one with them all the time, and it’s not in your face. It doesn’t have a big sign saying what it is – it’s just a lovely piece of jewellery”, Kenny said.

“Nobody would know what it was other than them, and I think that’s the beauty of it. Everybody says that they get so much comfort out of having it.”

In Ash Glass Design’s range, rings are the most popular option: “Somebody said to me, it’s like they’re still holding my hand.

“We do lots for weddings as well, my goodness. For somebody who has maybe lost a parent, it’s like [their loved one] can be there on their wedding day. It’s a lovely way to have them with you.”

“There’s always something you want to try and create differently and try and adapt.”

How is cremation glass jewellery made?

Making cremation jewelleryThe process of making cremation glass jewellery is long and somewhat delicate, with great care taken to make sure the right ashes (“labelled, bagged, boxed, bagged again”, Kenny reports) are used.

At Ash Glass Design, everything is made in-house. After a discussion with the family about the design, Kenny melts their required colour of glass to make a base. He then carefully adds the ashes before sealing it over with clear glass to make a perfect finished surface.

After some time spent in the kiln – it takes a day and a half to gradually cool the hot glass down – the glass is polished down with diamond tools and set into the gold or silver using a traditional technique. Any ashes left over are returned to the family along with the finished piece.

“You have to know the procedures for cooling glass down, how to heat it up, how compatible it is with other materials, so it’s quite a wee science on its own,” Kenny said, adding that “there’s always something you want to try and create differently and try and adapt. You’re always making new designs as well, to stretch the boundaries a bit.”

“I still get phone calls three or four months down the road from some of my customers saying how happy they are, and what it means to them”

Do you take requests?

Because Ash Glass Design is a small company (Kenny, his wife Emma and “amazing” goldsmith Joanna) the team are able to take requests to make each piece of glass unique: “If somebody wants a bespoke colour in their jewellery, we never charge any extra … We do what we can to help folk get what they want. If [a customer] wants something to be adapted somehow, then we look into it for them”, Kenny explained.

“Sometimes it’s not as feasible as they might think initially, but we can talk them through it, and find the best option for them.”

Customers appreciate this personal service: “I still get phone calls three or four months down the road from some of my customers saying how happy they are, and what it means to them. Even a couple of years down the road, we still get them phoning back, asking how we are. It’s lovely.”


Want to find out more about Ash Glass Design? Check out their website, www.ashglassdesign.co.uk, give the team a ring on 01896 850447, or contact Kenny at [email protected].


About mourning jewellery …

A Victorian mourning ring with hair sealed into the gold.
A Victorian mourning ring with hair sealed into the gold. Image by Charles J Sharp, via Wikimedia Commons.

Mourning jewellery dates back as far as the 1600s, when stern memento mori-themed rings (‘remember that you must die’) were gradually overtaken by more personal tokens of grief. Examples from the British Museum demonstrate how gruff messages like “learn to dye” were replaced by kinder tributes, such as “not lost but gone before” and “not dead but sleepeth”.

At its peak in the Victorian era, mourning jewellery was worn as part of a strict dress code for the bereaved. Mourning rings were joined by broaches and lockets, and were often made with jet (a precious stone that, being black, was thought to be mourning period-appropriate). Many contained a lock of the hair from the person who had died, or a miniature portrait.

Popularity eventually declined as life expectancy increased – by World War One, mourning jewellery was out of vogue. But the desire shared by bereaved families for physical mementos of their loved ones never really went away.

Now, the rise in cremation – 70% of people in the UK choose it over burial – and increasing openness about death are leading to a rise in interest, with companies like Ash Glass Design offering a more contemporary take.